Instagram is very good for marketing products such as food, fashion, art, and other “visual” products. However, to pull off a resounding success on this network, you need to know how to improve your Instagram photos. First of all, you need to look for the best Instagram cameras for sale and pick one that has the capability of taking perfect photos. If you want to improve the quality of your Instagram photos, check out the following tips:
Give your photos the perfect white
Also referred to as adjusting the white balance, white color in photos is not always pure white if you look clearly. Subconsciously, people will shy away from white that has other color tinges.
Some of the things that you have to check out include the sunshine. It causes yellow tinges on your images.
You can also check the flash of your camera because it is responsible for adding blue tinge to photos. Giving your photos the perfect white means, you have to remove these undertones.
Since you can only remove such undertones when you are editing your photos, we recommend you edit them manually rather than use autocorrect options.
Create a visual theme that you will use on all of your Instagram photos
Choose a theme that will bring out your brand in every photo that you post on Instagram. While you want to showcase your products in the best way possible on this network, it is very important that your brand shines through every photograph. The importance of having an Instagram theme is that soon, people learn to identify with it, and that plays a very important role in brand recognition.
Your Instagram theme must include a color palette, logo, identifiable patterns, icons, and typography. Once you have selected these, you can use them for all of your Instagram photo work.
It is all about how you arrange the visual elements
This is about composition and balance in your photos. There are many rules for enhancing the composition of the visual elements.
One of the techniques is the rule of odds. With this one, you take photos of your items in odd numbers such as three, five, seven and so on. It creates an impressionable and unforgettable kind of balance.
Another technique that you may try is the negative space one. Here, you place your wares on a similarly or closely colored space and take your photos that way. This ensures there are no distractions and your followers enjoy a full view of the products.
The center technique is also very popular. You can place the product right in the middle of the photograph. However, it is easy for viewers to be distracted. Ensure that the background is as clear as possible.
Mind the light exposure – too much is no good
Giving your photos, just the right light exposure is very important. It is, after all, the only way to bring out vivid color detail. Instagram is a visual network, so you must always get your color details on point.
You want to avoid over-exposure, which is a condition of having too much light in the photos. It diminishes the details and makes your photos an eyesore (albeit subtly). Underexposure makes the photos look too dark, so it too is not any good.
You can adjust the exposure on your iPhone using the sun icon before taking your photos. You may also adjust the exposure in the editing process. Again, edit manually so that you can get the exposure just right.