Instagram released a new feature called “questions” stickers that can be put to your Instagram Stories during the summer of 2018. Instagram Stories is similar to Snapchat in that the photographs and videos you submit can only be viewed once and then disappear after 24 hours.
Instagram Stories are a fun and engaging method to start discussions with your followers, and when utilized correctly, they can help you stand out in the crowded marketing industry, build a strong relationship with your prospects, and get people to know your business.
Of course, many people use this feature, but with a little imagination, it can be used in a variety of ways to help you sell your business.
6 Ways to Market Your Business on Instagram Using Question Stickers
The Instagram Question Sticker may be used in a variety of ways to help your brand and business development. Here are seven suggestions that you may put into action right away.
- Respond to questions about specific products or lines of products
Entrepreneurs and business owners are known for being forward-thinking, constantly proposing new products and services. Followers may not comprehend why they need a new feature or service, or they may not know what it does.
When this occurs, you must educate your consumers and followers to inform them of the problem that the new product, feature, or service addresses.
Instagram questions are a fantastic way to respond to customer queries about any product or service in real-time, but they’re especially useful for answering questions about new and innovative lines that you’re launching.
- Create Audiences That Are Unique To You
People are more likely to buy from you if they engage with your brand. You may enhance engagement by asking questions. When someone interacts with you on Instagram, you may build a “custom” audience, which means you can create ads that are only seen to those who have previously connected with you.
Then you can show the proper adverts that promote your products and services to this engaged warm audience. Engagement audiences are frequently among the most successful ad groups.
While you’ll always need to develop new ways to get people to notice your brand, it’s also critical to market to those who already appreciate and engage with it.
- Create short surveys with Instagram polls
People enjoy taking polls. Just take a peek at any social media feed to see how many people are discussing “best hits of the 1980s” or just about anything else at any given time. Using polls to evaluate interest in a specific product line can help you decide where to spend your advertising dollars and give you a better understanding of what your clients are more likely to buy.
- An Old-Fashioned Question-and-Answer Session
This strategy can help you develop raving fans if you have a business where people are interested in what you do or who you are behind the scenes. These types of inquiries can assist your followers to get to know you better while also allowing you to discover new areas of interest and communication with them.
There’s another significant advantage to asking a question like this. People are far more inclined to buy from you if they like you, and this form of Q&A helps to establish a more personal bond and connection with your prospects.
- To Generate Ideas for a Comprehensive FAQ Page
This is a unique approach to using Instagram Questions, but it works. You may learn what’s on your followers’ minds and what their most often requested inquiries are by simply asking them to “ask you anything.” This method outperforms guessing what your followers want to know by a long shot.
- “How may I assist you?”
This can be a strong tactic for building trust with your audience if you’re an influencer or an expert. Setting a time limit on how long you’ll be online is the greatest option here. “I’ll be answering queries for the next 20 minutes,” you might say. You can ask me anything.” After that, respond to the questions. This can be a very effective method for establishing credibility as a subject matter expert. You can also use the help of related software for prompt replies.
