Ricky casino Australia is a gambling platform with more than 3000 games from various well-known software providers.
Dama NV created the site in 2021, and in that time, they managed to do a lot of work. They got an official Curacao license, attracted the world’s gaming suppliers, and created the most exciting bonus program.
Ricky Casino offers users:
- Mobile App. There are two options – play in the adaptive version for cell phones on the official website https://ricky-casino.com/ or download PMA. Any of these ways are convenient to use;
- Security and legality. It was important to the developers of the site to give players an enjoyable entertainment experience. Therefore, there is 256-bit SSL encryption to protect the data;
- User-Friendly design and intuitive navigation. A lot of effort and energy have been put into this item. But now you can easily find everything you need on the site and enjoy the design solution of the developers;
- Different ways to make a deposit. Ricky casino offers 40 kinds of payment systems (electronic wallets, cryptocurrency, bank transfers, credit cards, and more);
- Unique bonuses for new users. You will be able to receive a percentage on your first deposits made to play at Ricky casino. After some time has passed and you’ve become a really advanced player, you’ll have a chance to participate in exciting VIP and loyalty programs. All the time, you will have points that can determine your level of professionalism.
Ricky Casino was able to build a really large customer base and continues to work on implementing new technologies in order to keep up with competitors and be the best in the world of gambling.
Changes in Gambling
Mobile Gambling
The popularity of mobile gambling is growing.
The analysis is based on surveys conducted over four years, from 2017 to 2020. In the first year, 2017, only 10% of those surveyed used mobile devices for gambling. During the next three years, the figures grow, and by 2020 almost 50% of users who play at online casinos use mobile devices.
Collaborative research between EGBA and H2 Gambling Capital confirmed the conclusions stated before. According to their report in 2020, the gambling business 45.6% of profits were obtained with the use of mobile devices. Experts predict the growth of this figure is up to 60% (2022-2024years). If it happens, it will exceed the traffic from computers.
Most likely, the upward trend will continue, and by 2027, the income received through mobile devices will increase significantly and will reach 62.2%. Besides the fact that the number of players who use their gadgets for online gambling will increase, the time spent by a player on the phone will also grow. This rise is due to the fact that the technology being introduced (mobile, of course) has become:
- More accessible;
- Usability indicators, as well as power, are improving.
Cryptocurrency
Here we can talk about cryptocurrency and the migration of gambling establishments to the blockchain. Users, for the most part, appreciated this idea positively because gambling is going into the background, keeping its clients anonymous. In addition, for cryptocurrency, there are a lot of electronic wallets which allow the anonymity of both payments and clients. The fact that developers are focused on mobile devices also contributes to this idea.
It is expected that in the future, 2023-2025, payment for bets in the game will be accepted only in bitcoins or other cryptocurrencies on gaming sites created for this aim. Payments will be made instantly, which is typical for virtual money. This fact will serve to attract players.
New Direction in the Online Market
New offers and new directions in the online market are possible only with the help of advanced technology and marketing. The most effective, and therefore the most relevant cases (according to Gambling Craft), which should be studied and, if possible, put into action, are the following:
Big Data
This term refers to the keeping and processing of large amounts of data. New methods are used to deal with and process the data because the oldest methods are not able to handle such volumes. Growth of information in zettabytes:2015 – 6.5; 2020 – in the range of 44. And by 2025, it is expected to increase by ten times.
It is clear that we need new technologies for processing, and Big Data is one of them.
In gambling, it can be used to:
- gather information for reports (financial and analytical);
- analyze the target audience, competitors, legislation, and changes in it;
- Analyze user preferences;
- Evaluate new game products.
In addition, it is possible to provide the highest level of security, both for users and for the operator.
A short conclusion from all of the above. Analysts believe that 2022 will be a successful year, and the most successful, for the gambling industry. Despite the pandemic, all sorts of possible quarantines, lockdowns, restrictions, and bans, despite the fact that the legislature is always making the requirements for gambling stricter, it will still continue its growth. Its audience will expand, and new technologies will appear, which will attract new players and keep the old ones on the platforms.
