Technological advancements in recent years have been prolific. While there are many innovations that have come and gone, there are some like augmented reality and virtual reality that have paved a new way of experience for the customers. These two buzzwords have been in the market for almost five years now and have had a significant impact on various industries, especially education and entertainment.

Virtual reality is demarcated as the use of computer technology to create a simulated environment, bringing an entirely computerized, digital world for the human mind. Conversely, augmented reality builds computer graphics to be viewed in the normal environment.

While AR and VR have been adopted by industries, these are predicted to cause a disruption in the world economies in the near future. Considering these escalating developments, we have shed light on the top five augmented and virtual reality trends to look out for in 2020.

Integration of AR and VR with AI

Over the next year, many leaders across different industries, especially e-learning will be witnessed discussing the integration of artificial intelligence with AR and VR. The advanced AI technology enables computers to visualize things through a camera and understand them. This, in turn, helps to cater to the requirements of learners and customers thereby making lives better. This integration will transform the functioning of majority enterprises, i.e. they will drive more efforts towards digital. Furthermore, machine learning algorithms will allow these features to become more capable and sophisticated.

Impact on teaching and training

AR and VR technologies are said to have better use cases in the education sector and are considered to shape the future of e-learning. Through virtual reality, employees are able to learn about performing in a complex situation at work as they might face in the real world. It is anything like dealing with a customer query or any complaints from their end. The training program is designed with the best VR authoring tools in a manner that keeps them engaged, thus facilitating learning in a risk-free environment. On the other hand, with augmented reality, it is possible to send information to learners about the objectives, best practices, uses cases with respect to the module they’re studying in real-time.

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Consumer entertainment

This trend has been doing the rounds for quite some time now and it looks to improve drastically over the coming years. Both of these technologies look to become much more accessible to consumers. For instance, the shift towards mobile even for learning, the inclusion of interesting games to keep the learners engaged in a bid to enhance the virtual experience of learners.

Enhanced collaboration and remote assistance

Collaborative efforts like conference calls are typically known for the lack of personal presence. With the use of AR, everyone can see each other in a more socially conducive environment. Webinars and various remote learning techniques are fine examples of it. Learners can consume knowledge at their desired time while at the comfort of their homes or even on the go.

Microsoft, the multinational technology giant is moving forward with a beta of a video-calling system that deploys AR to create holographic style representations of participants.

360-degree marketing

360-degree marketing has started to become increasingly more popular. However, before AR and VR technology took over, it was initially limited to only images and pictures. This is slowly changing to include 360-degree videos that attract users and they become fully immersed in it. This has further led to different brands investing in this technology so that they can use it for a variety of purposes. Moreover, this technology is also gaining traction in the e-learning industry which helps learners to understand a particular concept through videos as they are relatively more engaging than simple text.

Final thoughts

Augmented and virtual reality technologies are presently dominating almost every sector. If we shift our focus from the e-learning industry, we witness that these technologies have made their mark elsewhere and shall continue to enhance their capability in the travel, hospitality, and automobile sectors.

Not only does this mean that we will see an increased number of companies operating in this niche, but also various others outside of it which will begin adapting them. This is instrumental for enterprises as the companies will miss out if they fail to take advantage of these technologies.