On the surface, watermarks and watermark software may seem like very straightforward topics; however, there is actually a great deal of misinformation and confusion floating around out there on the internet.
This is especially true if you find yourself visiting the websites of some sketchy apps that are trying to tell you how they think that you should watermark photos… all so that you end up using their subpar service.
Don’t worry, the experts over at VisualWatermark have got you covered; your frustration has not fallen on deaf ears.
The answers to all of the internet’s pressing, frequently asked questions about watermarks (and watermark software) are all right here – no tricks and no gimmicks.
Let’s get started!
How Quickly Can a Professional App Watermark Photos?
The answer to this question is actually a bit more complicated than you would think. This is because how quickly a specific watermark software can watermark photos that you have will depend on several factors.
Photo Resolution
Firstly, the resolution of the photos needs to be considered; that is, are your photos standard definition, high definition, or ultra-high definition. The quality of the photos that you want to have watermarked will have a noticeable impact on how fast an app is able to process them and add watermarks to them.
Watermark Quality
Similarly, the quality of the watermark itself will have a small impact on the speed of the watermarking process. High-quality watermarks are great because they are easier to read and harder to remove from photos; however, they may add a few seconds to your rendering time.
Number of Photos
The number of photos that you want to have watermarked is the most obvious factor that will affect the overall time of the watermarking process. Obviously, more photos mean more time spent watermarking; however, some professional watermark software is specialized in applying batches of watermarks. So, as a result, these apps tend to be more efficient than their competitors.
Hardware Usage
Lastly, the inner workings of the software itself come into play. How optimized is the watermark software for your device? How well does it make use of the processing power and the available resources? Are you able to multitask without negatively impacting the speed of the watermarking process? Generally speaking, you will want to look for watermark software that makes use of hardware encoding over your device’s processor. An example of this would be an app that prioritizes using your PC’s graphics card.
What Is the Best Way to Add a Watermark to a Photo to Properly Protect It?
This is by far the most common question that is asked about watermarks and watermark software. Countless brands and organizations have haphazardly trusted their watermarking needs to subpar services or inexperienced employees, which then leads to their photos being misused or stolen anyway.
Any worthwhile watermarking software will either default to the best means of watermark application or provide you with recommendations. That being said, here are a few things that you should keep in mind if you want to properly apply a watermark for optimal security.
- Place the watermark in a central location of your photo; this helps to prevent it from being cropped out.
- Make sure that the watermark is large enough to cover at least 30% of the contents of your image.
- Make sure that the watermark is transparent enough so that the photo’s content can still be seen but opaque enough so that it cannot be easily edited out.
What is the best way to add a watermark to a photo to protect it properly? Get a professional watermark app that will do all of the above for you!
How Can I Make My Watermarks Less Tacky… And Promote My Brand?
One of the most distressing questions that businesses and brands end up asking about watermarks and watermark software is, “how can I make my watermarks less tacky?”
Many consumers get annoyed when they are bombarded by obnoxious watermarks on photos. And with the advent of social media, many others are no longer shy about sharing their annoyances with brands that utilize annoying watermarks.
Public opinion is an extremely fickle beast, and it can make or break a brand, especially ones that are just starting out or are already on thin ice.
So, how can you make your watermarks less tacky? Two words – personalize them.
Don’t just slap a word across your images a couple of times and call it a day. Instead, try your best to make your watermarks truly unique and make them stand out for the right reasons.
One of the easiest ways to do this is to incorporate images (or even emojis) into your watermarks, making them pleasing to the eye instead of an eyesore. Also, try to include your branding in your watermarks, whether it be your logo or your contact information.
This way, not only will your watermark be useful to you for security, but it is useful to your prospective customers who want to know more about you – boosting your brand recognition!
